Reply To: Jay Leno and Modern Aptera

Aptera Community Aptera Discussions Jay Leno and Modern Aptera Reply To: Jay Leno and Modern Aptera

Aptera Community Aptera Discussions Jay Leno and Modern Aptera Reply To: Jay Leno and Modern Aptera

  • Ray Holan

    Member
    October 12, 2021 at 12:42 pm

    Hi, Glenn. I understand your negative reaction to the video.

    I believe it’s a real catch-22 as to when is the right time to unveil a new product. In these days of crowdfunding of products that don’t yet exist in production form, the Leno video may not be as big a mistake as you might think, but I acknowledge it could be seen as a bad marketing move because the vehicle might be seen as “not ready for prime time”. On the positive side, despite the warts you mention, it does ride and drive and it is real, not vaporware. Jay Leno’s Garage gets a lot of eyeballs and if even 65% of the folks who see the video are impressed, that could be money in the bank in the form of new customers. They’ll always be haters. Just sayin’.